STAGE 1

COOKING

FROM EXPERIENCE TO INTELLECT

STAGE 1

COOKING

FROM EXPERIENCE TO INTELLECT

Within the masonry oven, the previously split heads are evenly placed to apply a constant flow of steam at 90°C, maintaining the temperature at 94°C for 22 to 24 hours, triggering a process of hydrolysis. The musts (agave juices) generated during the first 4 hours are discarded, while the remaining musts are collected and transferred to fermentation tanks.

STAGE 2

REST

TIME FOR MEDITATION

STAGE 2

REST

TIME FOR MEDITATION

Once the cooking time is complete, the steam is stopped, and it is left to rest for 24 hours with closed doors, undisturbed, ensuring that the heart stays true to its purpose.

STAGE 3

GRINDING

ENGINEERING IN SERVICE OF TRADITION

STAGE 3

GRINDING

ENGINEERING IN SERVICE OF TRADITION

With a clear purpose, the heart is ready. The cooked heads are sliced by a blade system designed by Engineer Felipe Camarena himself, to separate the sugars from the agave pulp, a task performed by a colossal and striking 8.5-ton mechanical tahona, known as “Frankenstein.” To aid in extracting the sugars from the pulp, the parsimonious and powerful “monster” gently sprinkles deep well water.

STAGE 4

FERMENTATION

ESSENCE OF CATHARSIS

STAGE 4

FERMENTATION

ESSENCE OF CATHARSIS

The sugars present in the musts, through interaction with our yeast into ethanol, have been transformed. Temperature, pH, brix, and previously activated yeast are monitored and controlled. For the fermentation process, both normal and fiber methods have been employed.

STAGE 5

DISTILLATION

CEREMONY OF PURIFICATION

STAGE 5

DISTILLATION

CEREMONY OF PURIFICATION

Performed in stills made 100% of copper, designed to elevate the convictions and special characteristics bestowed upon our tequila by removing impurities. At this stage, the most resolute versions of noble and proud spirits make their presence known, resulting in a tequila at 55% alcohol.

STAGE 6

THE ASCENT OF THE NOBLE

STAGE 6

THE ASCENT OF THE NOBLE

Nobleza 33 ultra premium tequila is a tribute to benevolent nature, the pride of these highlands, and the nobility of its people, transcending time and life itself. Composed of 95% tequila obtained from a normal fermentation and 5% from a fiber fermentation, it is brought to 40% alcohol through dilution with deep well water, used 100% throughout the process, which thrives within the distillery’s own domains. It’s worth noting that its artisanal conception allows us to forgo cutting the heads during distillation, resulting in a more complete body and aroma in our final spirit.

IN A FEW WORDS, Nobleza 33 TEQUILA IS A MASTERPIECE, CRAFTED WITH THE KNOWLEDGE OF A FOUR-GENERATION OLD TRADITION, EMBEDDED AND APPLIED IN EVERY DROP OF OUR DISTILLATE, RESULTING IN A NATURALLY PRODIGIOUS, COMPLEX, AND MAGNANIMOUS EXPERIENCE THAT ENTHUSES EVEN THE MOST ERUDITE.